B1bee

B1bee B.V. · The Hague · since 2023

Software for sellers who run their own Amazon business.

B1bee started in 2023 as an Amazon seller in Europe and the UK. The tools we built to keep our own catalog, freight, reports and bookkeeping straight became the products we now offer to other sellers, 3PLs and prep centres. The same engineering, custom web apps, integrations and marketplace APIs, is available to other companies as a service.

Two products

Built for the unglamorous parts of selling on Amazon.

SaaS · web app · with FreightNI

EasyReports

One workspace for sellers running stock off-site: product catalog with landed cost and margin per marketplace, replenishments and freight, and the Amazon reports your operations team keeps asking for, pulled straight from the SP-API across 15 marketplaces.

Google Sheets add-on · free

Disburse for Amazon

Turns an Amazon disbursement report into a clean summary by sales, subscriptions, storage, shipments, commissions and reserves, ready to export as PDF and book in Xero or any other accounting package.

EasyReports

Run your global Amazon ops from one screen.

EasyReports started as our own report downloader and grew, together with the UK freight forwarder FreightNI, into a full operations workspace. It connects to Amazon Seller Central and Amazon Ads, keeps every product record in one place, and gives warehouses and sellers the same view of stock, replenishments and money.

Free warehouse tier. Paid plans start with a 14-day trial, no card needed. All 15 marketplaces on every paid plan.

EasyReports main dashboard showing invoices, warehouse stock, operations and live Amazon figures for a demo organisation
The main dashboard on the public demo organisation

Catalog & pricing

SKU, ASIN, EAN, carton dimensions, trade price, landed cost, FBA fees and VAT together for every marketplace. Gross margin per country, computed live.

Freight & operations

Replenishments to Amazon FBA and AWD, outbound orders, shipping quotes and custom prep jobs in one queue, with labels, tracking and Slack alerts.

Reports

The Amazon reports, unchanged and per organisation, generated on the reporting period you choose and kept in your own segregated database.

Sales & TrafficUnits, net sales, sessions and page views per ASIN and marketplace.
DisbursementsPayments, refunds and fees exactly as Amazon settles them.
Storage feesMonthly fulfilment-centre storage cost per ASIN.
Inventory ledgerReceipts, customer orders and every stock movement.
ListingsYour catalog data, ready to reuse across the business.
PPC campaigns & search termsSpend, clicks, impressions, conversion and the terms that earn.

Getting started

Sign up

Create an account with your email and phone number, set a password and confirm the device with the code you receive.

Choose your organisation

Create one, or pick from the list if you belong to several.

Authorise your markets

In organisation settings, authorise the app for your Amazon region through Amazon's own login, then switch on the marketplaces you sell in.

Work

Dashboards, catalog, warehouse operations and reports are in the left menu from the first login.

Your data stays yours. Reports are downloaded from Amazon's APIs for your organisation only, stored in segregated databases on Microsoft Azure, encrypted in transit and at rest, and never aggregated across sellers. Read the privacy & security statement, the terms of service and the refund policy.

Disburse for Amazon

Your Amazon payout, explained to your accountant.

Amazon pays out one number every two weeks. Behind it sit sales, refunds, subscription fees, storage, shipping, commissions and reserves. Disburse is a Google Sheets add-on that groups a disbursement report into those categories so the payout can be booked correctly, in Xero or anywhere else.

  1. Install the add-onIn Google Sheets, open Extensions → Add-ons → Get add-ons and search for “Disburse for Amazon”.
  2. Paste a disbursement reportExport it from Seller Central for the settlement you want to book.
  3. Create the summaryDisburse → Create Disbursement Summary groups every line by category.
  4. Export and bookDownload as PDF and attach it to the invoice or bill in your accounting software.
Disbursement summaryAmazon.de · settlement 03 Sep 2026
CategoryLinesAmount
Product sales412€ 18 402,10
Refunds19− € 611,40
Commissions412− € 2 760,32
FBA fees & shipping431− € 3 918,77
Storage2− € 348,01
Subscription1− € 39,00
Reserve movement2− € 1 250,00
Disbursed to bank€ 9 474,60
Example figures. Real reports keep Amazon's values untouched.

Services

Software for operations that have outgrown their spreadsheets.

What we do for other companies, remotely and in English, by the engineer who built the products above. Eighteen years of shipping software, eleven of them as CTO of a multi-tenant SaaS used by energy and telecom enterprises in nine countries.

Build & run

Your own web app, built and run for you

For e-commerce and logistics teams whose stock, shipments, reporting or billing live in spreadsheets and copy-paste. We build the web app your operation actually needs, then host it, run it and keep improving it for a fixed monthly fee.

  • Inventory, inbound shipments, replenishment and warehouse billing
  • Dashboards and reports your team and your clients log in to
  • Automations that replace manual steps: imports, labels, invoices, alerts
  • Maps where location matters: shipments, zones, warehouses (Mapbox)
  • AI assistants inside your app that answer questions on your own data and prepare actions for a human to approve

Format: fixed-price build, then a monthly run-and-improve plan. EasyReports started exactly this way, and a warehouse runs on it every day.

Integrations & automation

Connect the systems you already use

Connectors, sync jobs, APIs and webhooks between your marketplaces, accounting, CRM and team tools, so data moves on its own.

  • Amazon SP-API and Ads API: reports, orders, inbound and AWD shipments, catalog, listings, across all marketplaces
  • Accounting and payments: Xero, Stripe; alerts to Slack
  • Salesforce, HubSpot, Pipedrive and Zapier: two-way sync, triggers and actions
  • AI models and agents: Claude and OpenAI, with MCP servers that give an agent safe, scoped access to your data and tools
  • Partner listings: Amazon Appstore, Zapier

Format: fixed-scope project, optionally followed by a monthly plan that keeps the integration running as the APIs change.

Technical due diligence

Technical due diligence for investors and acquirers

An independent read of a software company's architecture, code, security, infrastructure, team and roadmap before money changes hands, or a readiness review for founders preparing to sell.

  • Architecture, scalability and cloud cost
  • Code quality, test coverage, tech debt with a cost-to-fix estimate
  • Security, GDPR, open-source licence exposure
  • Team, key-person risk, release process

Format: fixed price, ten working days, written report with a red-amber-green summary on page one. Done from the buyer's side of the table by someone who has sat on the seller's side of one.

Remote, English or PortugueseBased in The Hague, CET. Async by default, calls when they help.
Fixed price or fixed daysProjects are quoted; retainers are a set number of days per month. No open-ended hourly billing.
Audited habitsISO 27001 practice from 2015 to 2024. NDA on request; your code stays in your repositories.
One engineer, senior, AI-assistedYou talk to the person doing the work, who builds with AI agents every day. Larger scopes are staffed with trusted partners under our lead.

Company

We started as an Amazon seller. Now we build the software.

B1bee B.V. was founded in The Hague in 2023 to sell private-label products on Amazon in the EU and the UK, and to build the software a small seller needs but cannot buy off the shelf. Running our own Amazon business showed us exactly where the pain is: every feature in EasyReports and Disburse exists because we, or a partner, needed it. Today B1bee is a software company. We are winding down our own selling to focus fully on the software.

EasyReports is developed by B1bee and operated with FreightNI Ltd, a freight forwarder and prep centre in Northern Ireland whose warehouse runs on it every day. Disburse came out of our own quarterly bookkeeping. The same engineering, custom web apps, integrations and marketplace APIs, is what we offer other companies as a service.

2023founded, The Hague
15Amazon marketplaces connected through the SP-API
Dailya UK warehouse runs on EasyReports
Ricardo Cadete

Ricardo Cadete

Founder & engineer

Eighteen years of building mobile and SaaS products: thirteen at Sharewire in The Hague, where he went from Android developer to CTO of Salesboard, a field-sales platform used by energy and telecom companies across Europe and beyond, with its Salesforce, Zapier and per-customer integrations built under his lead. B1bee is where the seller side and the software side meet.

Support & contact

Talk to the person who built it.

Small company, short lines. Write to us and you get an answer from engineering, usually within a business day.

EasyReports

Questions, bugs, feature requests and billing.
support@easy-reports.nl

Disburse for Amazon

Setup help and add-on questions.
support@b1bee.com

Engineering services

A web app to build and run, an integration, or a due diligence. A short description of the problem is enough to start.
ricardo.cadete@b1bee.com